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With the advent of high-speed bandwidth and the free-to-view broadcast and social media platforms, online users are now more empowered than ever before. They are also more demanding, increasingly open to interacting with like-minded users and engaging with businesses online.
Communication is different nowadays as a brand can no longer solely rely on traditional marketing and media. Never before has the term media mix been more relevant.
Therefore contemporary marketing and reputation management dictates the need for online entities to engage and dialogue with their customers on every level and as often as possible.
The Webhouse Group have formed a Digital Media Marketing division that has not only a wide mix of marketing skills and resources but also solid new media experience as its basis. This grounding allows for an intuitive and more authentic perception of the new age market and its savvy consumers or should we say ‘prosumers’.
The division comprises a range of skill sets and resources, which include:
- Digital Media Marketing Strategy Development
- Social Network Marketing
- Viral Marketing
- Online Reputation Management
- Online Identity Management
- Social Media Optimization
- Social Media Management
- Web 1.0 to Web 2.0 Migration
- Integrated Experiential Marketing
- 3D & Video Content Production
For more information, please contact Neil: neilh@webhousegroup.com
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